NAÔ is a pool club and restaurant in Puerto Banús that emphasizes and captures it’s natural surroundings in it’s design and focuses on delivering wild moments for the customers.
The naming came by playing with the adverb NOW and it’s meaning of living at the present time or moment and the word NAO which is a medium-sized sailing ship of the late middle ages. Both combine with the concept of the pool club.
The brand starts with an impacting typographic logotype with considerable visual weight. The typography unifies the cursive handwriting giving it a very distinvtive personality.
With the color palette we decided to incoporate colours utilized on the architecture of the pool club which was done by renound architect, David Alayeto.